Our people play a vital part in our success – they create value by growing our business responsibly and sustainably.
We want to provide a workplace where people are inspired to be the best they can be. We know that engaged, motivated employees, working to their full capability and able to realise their personal career goals, are a critical part of our company’s long-term success.
At the same time, we work hard to make sure that every person who works for Coca‑Cola HBC Serbia and Montenegro understands their role in the business and how their individual effort makes a direct contribution to our success.
We have demonstrable strengths in attracting, developing, retaining and engaging talented people who will grow our business today and in the future. And we’re always looking to improve.
While our business has many strengths, including our diverse product portfolio and geographic footprint, it is our talented people who drive value creation. They collaborate with our customers, connect with communities and bring smiles to the faces of the people who enjoy our drinks.
We are always looking for ways to improve how well we engage with our people in a sustainable way. High engagement leads to improved results across all our business metrics.
We also work to keep strengthening our organisational capabilities, such as customer management, as this improves our ability to execute our strategy. This means not only embedding successful processes, structures, people skills and measurement systems but to consider emerging trends in our industry – and beyond – that will help us develop new competitive organisational capabilities.
Our leaders and leadership culture provide direction, align our people’s efforts with our key strategies and build a commitment to execute. Developing a sustainable pipeline of leaders and key talent for our critical organisational capabilities is a cornerstone of our Play to Win strategy.