For the forth year in a row we decided to come in front of local community where we do business and declare our accomplishments from past five years.

This year we emphasized promotion of social entrepreneurship, thru which Coca‑Cola HBC Serbia with our partners support individuals and organizations to become economical independent and in that way put them selves in to better socio-economical position, it’s said in Sustainability Report 2016. Also we accomplished extraordinary improvement on the fild of environmental protection and engaging  our employees.

“We look on sustainability like it’s investment in better and safer future, not just when it comes to our business results, but also future of our employees, environment and whole community. Last year brought us a lot of ambitious goals of Coca‑Cola HBC Group in this area, and our system will continue to contribute to it’s accomplishment in every defined area, staying loyal to it’s strategic definition to expand business on responsible, profitable and sustainable way”, said Aleksandar Ruzevic, general manager of Coca‑Cola HBC Serbia.

We are especially proud on our accomplishments in area of sustainability such as:

  • More than 38 million dinars and more than 500 hours of voluntary work invested in development of the community.
  • Coca‑Cola HBC Serbia is the best employer in 2016.
  • Reduced usage of water by 52 percent per liter of product in period from 2007. to 2016.
  • We recycle 97,7 present of production trash.
  • New Regional Juice Center is opened and we invested in it more than 4 million euros.

We haven’t forgotten about young people in Serbia, and because of them we created programs for professional support such as Coke Summership program of summer internships and Career From the Bottle program for youth employment. Also we have organized several hundred hours of lectures for students on universities in Serbia.

As confirmation of ours extraordinary results, Coca‑Cola HBC Serbia has in 2016. won the prize for the best operation in Coca‑Cola HBC Group for the second time in a row. On the other hand whole Group is for the third time declared as world lead in the field of sustainability among beverage manufacturers by Dow Jones Sustainability Index.