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Sustainability report 2018

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Socio-Economic Impact of the Coca‑Cola System In Serbia

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Putting our customers first

We respond to the expectations of our stakeholders to justify their confidence and create common value.

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Life at Coca‑Cola HBC Serbia and Montenegro

Producing and delivering quality soft drinks since 1997

The Coca‑Cola system in Serbia, which includes both Coca‑Cola and Coca‑Cola HBC Serbia, has been producing and delivering quality soft drinks in our country since 1997.

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Creating and sharing value

Our business model is at the heart of everything we do – it defines our activities, relationships and what we want to achieve to create value for all our stakeholders in the short, medium and long term.

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Sustainability approach and impact

Sustainability is an indispensable part of the Coca‑Cola HBC culture. Through our business model, we’re building a sustainable business, creating and sharing value for all our stakeholders.

About our business

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Delivering for our stakeholders

Coca‑Cola System in Serbia, which includes companies Coca‑Cola and Coca‑Cola HBC Serbia, is present in our country since 1997.

An office display showing 'Our Growth Story' model

Our vision, strategy and purpose

Coca‑Cola HBC's vision is to be the leading beverage company in every country in which it does business - including Serbia and Montenegro.

Image library

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