Coca-Cola HBC Short Summary

WE BOTTLE, SELL AND DISTRIBUTE SOME OF THE BEST-KNOWN NON-ALCOHOLIC DRINKS IN THE WORLD

WE ARE PART OF THE LARGE COCA-COLA HBC FAMILY

Coca-Cola HBC Serbia and Montenegro is part of the Coca-Cola HBC Group, operating on 29 markets and 3 continents, and the market of 740 million consumers. 

Coca-Cola HBC Group fosters open and inclusive working environment for its 33,000 employees and it has been ranked among the leading companies in the area of sustainability according to ESG standards such as Dow Jones Sustainability, CDP, MSCI ESG and FTSE4Good.

Coca-Cola HBC has been listed on the premium market of the London Stock Exchange (LSE:CCH) and the Athens Stock Exchange (ATHEX:EEE).

COCA-COLA HBC IN SERBIA 

Coca-Cola HBC Serbia includes three bottling plants, geographically distributed in the center of Serbia, to the east and south of the country. Our largest bottling plant is located in Zemun, along with the Regional Juice Center. We have 9 production lines in this bottling plant. 

Our bottling plant of Rosa Water, Vlasinka, with 4 production lines is located in the south of Serbia, in the municipality of Surdulica. East of Serbia, in the municipality of Kučevo, is home to our bottling plant Neresnica, where we produce sparkling water Rosa Homolje, on 2 production lines in total. 

The seat of the company is in Zemun, at a location spreading over 65,000 m2. Our products reach our consumers from a total of nine distribution centers located in Belgrade, Novi Sad, Kučevo, Čačak, Paraćin, Niš, Vlasina, Podgorica and Bijelo Polje.

FIRST COCA-COLA PRODUCED IN SERBIA IN 1968

Even though we are present in Serbia under the name Coca-Cola HBC since 1997, our story has deeper roots in the local community. The first bottling plant of Coca-Cola beverage in Zemun, at 14-16 Batajnički drum Street, where Coca-Cola is produced to this day, started operations in 1968. It was one of the first bottling plants opened in former Yugoslavia. It had one production line for bottling of 0.25 l bottles in returnable glass packaging with the capacity of 18,000 bottles per hour.

LEADING BRANDS AND AN EXTENSIVE 24/7 PORTFOLIO 

Today, Coca-Cola HBC Serbia proudly produces, sells and distributes an extensive beverage range that comprises our 24/7 portfolio. Why 27/7? Because our portfolio includes products for consumption throughout the day – from morning until the evening, all 7 days a week. 

Our portfolio includes leaders in the non-alcoholic beverage category, which are the best-selling global brands: Coca-Cola, Coca-Cola Zero, Fanta, Schweppes and Sprite. In Serbia, we offer our consumers different other types of sparkling drinks and juices: next, Next Joy, Next Lemonade, Fuzetea, Romerquelle, energy drinks Monster and Ultra, unique bottled natural spring water – Rosa, and also, since 2022, sparkling water Rosa Homolje. 

Additionally, we distribute beer from the Heineken portfolio, as well as premium spirits, including Jack Daniels, Finlandia, Famous Grouse, Macallan, Brugal, Zlatni Pelin, Zlatna rakija. Since 2024, we have started cooperation with the Bacardi Martini Group, which includes prestigious brands in every segment, such as Bacardi Rum, Martini Vermouth, Martini Sparkling Wines, Gray Goose Vodka, Bombay Sapphire Gin and Patron Tequila.

Since 2021 we have enriched our portfolio with renowned coffee brands: British Costa Coffee and authentic Italian Vergnano coffee. 

WE CREATE JOBS

We employ more than 1,000 people in Coca-Cola HBC Serbia. Our team includes committed employees, constantly focused on raising the bar. Our approach to talent development of our people is one of the key components of success. 

Coca-Cola system in Serbia, together with Bambi company, supports additional 14,900 jobs in their value chain, which means that each position in our companies is supported by additional 8 jobs along the value chain. 

We cooperate with approximately 37,000 customers in Serbia. Customer comes first, where the recognition of our company as a customer experience leader was confirmed through the global award ‘Close the Loop’ Customer Gauge Award 2022, awarded to Coca-Cola HBC Group.